Zing Hotels & Resorts, Thailand

Zing Hotels & Resorts in Thailand drives online sales & attains about 85% of occupancy

Property name Zing Hotels & Resorts
How did they manage operations before Hotelogix: Legacy system
Association with Hotelogix: Since 2013
Solutions offered: Since 2022
Solutions offered Multi-property management system, Mobile PMS App, Channel Manager integration, Booking Engine integration

 

About Zing Hotels & Resorts

Zing Hotels & Resorts in Thailand offers 3-star accommodations in Pattaya, catering to diverse traveler preferences. All three properties of this group are strategically located to provide easy access to Pattaya’s attractions, making Zing Hotels & Resorts a suitable choice for its patrons seeking to soak in genuine Thai hospitality.

Challenges

Managing a group of hotels with a legacy solution presented significant challenges for Zing Hotels & Resorts –

  • Lack of centralized control over member properties
  • No unified clarity over hotel data and critical KPIs
  • No real-time integration with Channel Manager and Booking Engine, leading to fewer online sales
  • Diminished guest satisfaction with rampant overbooking
  • No access to hotel data on the go severely restricted their operational efficiency
  • Couldn’t understand guest preferences with no access to centralized guest history

In short, the previous legacy system hindered the group’s ability to boost online sales, optimize occupancy, make data-driven decisions, improve guest satisfaction, and drive overall revenue.

Solutions

To address operational challenges, the management at Zing Hotels & Resorts upgraded its group-wide operations to Hotelogix’s cloud-based multi-property management system in 2013.

Here is how Hotelogix went about helping the Thailand-based hospitality entity –

  • Multi-property management system
  • Mobile Hotel PMS App
  • Channel Manager integration
  • Booking Engine integration
Benefits

With Hotelogix sitting at the core of its group operations, Zing Hotels & Resorts has seen many benefits, including –

  • Centralized control over group operations, leading to a unified view of all critical KPIs and centralized rate management
  • Automated process, leading to significant time saving
  • On-the-go access to the hotel position
  • About a 7%-8% rise in OTA sales y-o-y and eliminated overbookings, thanks to channel manager integration
  • Around a 5%-6% boost in direct sales via the website with booking engine integration
  • Improved RevPAR with dynamic pricing that auto-adjusts rates based on occupancy level
  • Consistently achieved an occupancy rate of approximately 85% y-o-y
  • Making informed decisions as the Hotelogix sends reports to relevant recipients
  • Understanding guest preferences allows them to serve them better during their subsequent visits

“Reflecting on the last 10+ years, we are happy with our choice of opting for Hotelogix in 2013. The efficiency of their support team in resolving our issues impresses us greatly.”

– Apichart Devahastin, Group General Manager – Zing Hotels and Resorts

Arch 39 Hotels, Thailand

Thailand’s Arch39 Hotels witnesses a 18% spike in its revenue with Hotelogix Cloud Hotel PMS

“Hotelogix has helped us with efficient property management since day 1 of its implementation. Its centralized platform works well for a chain entity like us. Creating and managing guest invoices have become much easier and error-free now.”

– Aemanchana, Property Manager,
Arch39 Hotels
About Arch39 Hotels

Arch39 Hotels is an emerging chain hospitality brand in Thailand. With 4 properties : Arch39 Art & Craft Hotel, Arch39 The Wall, Arch39.17 The Camp Nimman and Arch39 Minimal, the group operates across several tourism destinations in Thailand.

Scenario and Challenges

Before adopting Hotelogix Cloud Hotel PMS, the management at Arch39 Hotels used an on-premise system to handle operations at all of its properties. However, in due course of time, they realized that the on-premise system is no longer catering to their technological needs.

Some of the most crucial issues they faced with the previous system were:

  • It was not an all-in-one system
  • They couldn’t access the PMS from remote locations
  • It couldn’t get integrated with a channel manager solution
  • The application was not easy to use
  • It didn’t help them collect guest feedback
  • They couldn’t send reservation confirmation mails to their guests
Arch39 Hotels
Arch39 Hotels
Hotelogix: Smart Hoteliering
Solution

In their attempt to do away with these operational bottlenecks, the management at the Arch39 Hotels started looking for a better solution. After carefully evaluating some cloud-based Hotel PMSs, they decided to go with Hotelogix.

Here are the solutions that Hotelogix offered them:

  • All-in-one and enterprise-grade Hotel PMS for efficient property management
  • Remote access to the Hotel PMS to stay informed about hotel operations at all times
  • Hotel PMS and Channel Manager integration for real-time inventory distribution on OTAs
  • TripAdvisor connect to help with guest feedback collection
  • Email tool integration to help them send reservation confirmation emails to guests from the Hotel PMS
Results

Arch39 Hotels has been using Hotelogix since 2018 and in this period, they have seen many benefits, such as:

  • Around 18% increase in overall revenue thanks to increased room sales
  • More than 4 hours of staff time saved, owing to a higher degree of operational automation
  • Increased online visibility with channel manager connect
  • Enhanced online reputation and ratings