Hotel Solutions | Hotelogix

Why do hotel overbookings occur?

The reasons for overbookings in hotels varies as you can see below.

You try to distribute rooms with multiple OTAs to avoid being with a single agency
It’s a tedious process to update room inventory manually leading to errors
OTAs have no access to the latest room inventory details from your end
Fear of wasted inventory and profits/loss (Allowing overbooking for increased revenue in case of no shows, or fear of zero revenue due to unused rooms.)

Hotel overbookings

Hotel overbookings are a major concern for hoteliers. The fear of wasted room inventory prompts uncalculated risks that often leads to overbooking issues. You may also face the challenge to manually update room inventory details on multiple OTA channels. The result? Incorrect room inventory reflected online leading to hotel overbookings. What follows is a tarnished image of the hotel brand due to irate guests. What you need is a well-calculated strategy to avoid hotel overbooking issues and keep your occupancy high all through the year.

Integrate Web Booking Engine with hotel website

Guests often check hotel’s website too after actively looking for deals and better prices on OTAs. That’s where you can leverage your smartly designed website to attract guests and make them book directly.
- Have an intuitive, easy to navigate and mobile optimized website
- Use CTAs and pop-ups (best deals, seasonal discounts, etc) smartly to communicate best deals
- Have an integrated web booking engine to capture the bookings
Hotelogix provides intuitive web booking engine allowing guest to book their stay directly through your hotel website.

Automate your operations, save on man-hour

Managing daily operations at hotels is not an easy job. Handled manually, the process can become prone to error. Plus, you will have to have your staff spending time doing huge amount of mundane and unproductive tasks. In this case, a cloud Hotel PMS can help you efficiently by bringing in higher level of automation. It helps you in automating everything including –
- Managing reservations and housekeeping
- Updating inventory on multiple OTAs
- Maintaining multiple POS outlets and handling accounting/billing process
- Significantly save on man-hour

Automate your hotel operations:

Hotelogix Hotel Frontdesk Software helps you to Automate Operations and Improve Guest Experience –
- View all your bookings from a single window which is easily accessible by your day and night shift staff
- Set discount and commissions as per the booking source or package, to avoid confusion at the time of folio settlement
- Assign tasks to housekeeping staffs and can be tracked for every room
- Schedule and communicate guests’ travel requests like pickup and drop to the travel desk

Hotelogix provides touch-points at each phase of the guest life cycle as it

Connects your hotel to OTA’s, GDS and helps you check and respond to reviews from PMS itself
Allows you to send multiple pre-arrival emails to prepare them for the stay
Helps you to offer amenities, point-of-sale and activities as per the demand of the guest
Automates the process of getting reviews by sending right messages or emails at the right time and build a post-stay relationship with guests

Tap into the guest life cycle

The process of enhancing the guest experience starts even before the guest books the hotel and continues even after the guest completes their stay. Being available where your guests are be it on social media, travel forums and on OTA websites with relevant description, photos, videos, prices, etc. acts as the first touchpoint in ensuring an impeccable guest experience.

This continues even after guests’ stay is over as how you encourage them to write positive reviews for your hotel is always a tricky situation. Once you understand how easy it is to use technology and how it helps to enhance a hotel’s guest experience, the rest is quite easy!

Get better insights into guest’s trends

Trends can be understood easily if you have right set of reports from different department of your hotel. Having a clear understanding of guest trends lets you pick out the factors that are having a significant and positive impact on guest experiences.

Hotelogix provides:
- Access to built-in analytics and 100+ reports which helps in forecasting demand and offering guests what they are actually looking out for
- Report to help you determine the most in-demand point-of-sale (for product/service). You can easily make it available in the featured category to save time

Personalize the guest experience

Guests love personalization and details! A personalized experience makes every guest feel like a privileged member of the hotel brand. This makes keeping a track of guest’s preferences and feedback a must-have to enhance guest experience.

Hotelogix helps personalize your hotel guest experiences and improve guest satisfaction by:
- Enabling you to create guest profile which records preferences, feedback and service requested during the course of the day
- Save this information centrally allowing different properties to use it when guests revisits
This enriches the guest’s stay and encourages guests to leave a positive review which in turn improves the property’s online ranking and drive more bookings.

Hotelogix allows you to

Automate repetitive tasks such as night audit, inventory update, managing reservations and others.
Assign specific tasks to hotel staff, reducing the likelihood of mix-ups and monitor them for timely completion.
Leverage seamlessly synced frontdesk with housekeeping and ensures real-time communication between the two to avoid any last-minute changes or hassles.

These automated processes ease up the burden on the staff and allows them to greet guests in a warm and friendly manner, all day long. The inclusion of Hotelogix, thus, helps to enhance guest experience where hotel owners and staff can use a systematic approach.