We're looking for a...
Digital Marketing Manager
- Working with the management on strategy and measurement metrics.
- Creating and managing campaigns on Social media platforms like FB, Linked In, Twitter, Youtube etc.
Creating understanding and appreciation of digital ecosystem in marketing team, instilling best practices in them.
- Developing sustainable digital platforms and properties that will enable brand building and demand generation.
- Own the CRM and ensure all leads are properly managed in CRM.
- Demand Generation
- Digital PR/ blogger engagement
- Consumer engagement and CRM
- Online Reputation management
- Consumer listening
- Digital property maintenance and creation
- Ability to understand the product, customer profile and target market.
- Ability to create digital strategy that supports business and brand requirements that are regionally tuned.
- Executing and monitoring campaign on email, social media, blogs, PR etc.
- Ability to utilize marketing budget efficiently across all medians.
- Create a content amplification strategy and drive traffic to Hotelogix website using online mediums and platforms.
- Ability to utilize digital expertise for measuring brand performance against pre-defined digital milestones.
- Leverage understanding of digital media and build content marketing strategy specific to different goals.