Cloud-based, hospitality technology solution Hotelogix this month commences an awareness campaign aimed at UK hoteliers, to promote its ‘Switch to Cloud’ program.
The program assists in the switch-over for hoteliers across the globe using legacy management systems, to the use of cloud-based solutions, in order to streamline their businesses.
Hotelogix, as a part of its business mission, aims to empower small- to medium-sized UK hotels, which previously may not have been able to afford such 360 degree technology. Hotelogix is promoting a series of free industry webinars in the coming weeks and calling all UK hoteliers to sample a 15-day free trial to experience cloud technology.
With the awareness campaign, Hotelogix aims to demonstrate the greater functionality and a higher level of integrations available for distribution of inventory, which a cloud-based solution can bring small- to medium-sized properties – previously experienced namely by five-star chains and global hotel groups.
And Hotelogix aims to leverage the immediate benefits and strategic advantages of a cloud-based hospitality solution. One benefit is the seamless management of hotels, resorts, serviced apartments or multi-location hotel chains, by providing a single window to manage all hotel operations and bookings (online & offline). Other cloud-based advantages include integrations with travel agent networks and external booking sites, which can provide small- to medium-sized hotels a wider inventory distribution on online travel portals like booking.com and Expedia amongst others, along with real-time integration with partner sites, group booking websites, and other central reservation systems, of which legacy systems are incapable. Offline legacy systems lack the ability to inter-operate with online travel portals and online booking engines.
The program will also work to promote the two-way seamless communication that cloud-based systems provide between booking channels, integrating social media distribution and mobile bookings. The program will aim to prove how fully automated cloud-based business software, can allow hoteliers to focus their time and energy towards creating a quality experience for guests, rather than spent manually processing data. Such solutions were earlier only available and used by larger hotels but in recent times a large number of hospitality businesses with less than 50 rooms are switching to a single systems that provide end-to-end automation solutions. These solutions enable small hotels to compete aggressively in the global marketplace at an extremely affordable price.
To encourage the usage of Hotelogix’ cloud based hospitality solutions by hotels, Hotelogix will also be assisting hotels, by closely guiding them through the entire migration process.
Aditya Sanghi CEO and Co-founder of Hotelogix states, “Hotelogix has always focused on empowering the small and mid-sized hospitality industry, and it is a welcome sign to see small hotels opting for integrated solutions and playing at a level at being committed in the marketplace. As a part of this campaign, we will educate each and every hotel on the value they can add to their businesses by using cloud-based hospitality solutions, and will work closely with these hoteliers to remove any barriers towards adopting these solutions.
“Cloud- based systems are extremely easy to set up and use and are more cost efficient then a legacy system. They do not call for costly hardware installations, any annual maintenance, upgrading and monitoring costs. With a Cloud based solution, hoteliers just need to subscribe and pay a monthly fee – in case they want to discontinue, they can easily decide likewise because there is no heavy capital expenditure incurred, nor any major business changes made to suit their IT solutions,” says Sanghi.
Hotelogix is a unique, cloud-based, end-to-end, hospitality technology solution, built to seamlessly manage hotels, resorts, serviced apartments or multi-location hotel chains, by providing a single window to manage all hotel operations and bookings (online and offline). Hotelogix also integrates with travel agent networks and external booking sites, providing a wider inventory distribution, along with real-time integration with partner sites, group booking websites, and other central reservation systems. Hotelogix is used by both new hotels, hotels previously unable to afford such 360 degree technology, and hotels looking to replace legacy systems with a web-based SaaS solution, which gives greater functionality and a higher level of integrations for distribution of inventory. Hotelogix offers 24x7 live support and transparent pricing plans to its customers, and is hosted on highly reliable and secured cloud services. Founded in 2008, Hotelogix is used in over 85 countries including the USA, UK, Mexico, Spain, Australia, Thailand, Indonesia, Malaysia, Philippines, Singapore and is backed by Accel Partners.
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