Online booking systems are the easiest way of bringing together travellers and property owners. Integrate advanced technology with your conventional customer service and your property now has a competitive advantage! Online booking system are not only useful for fulfilling operations with ease but can also double as a medium for improved sales. Using of an Online Reservation System ensures that your customers can find you with ease. If you are wondering how, here we have compiled a list of benefits you should have considered before.
5 Advantages of Using Online Booking Systems For Your Property
#1 Online booking systems are time-saving
It is quite clear that an awful lot of time is taken up handling phone calls from people looking to book a room. A large portion of the conversation involves explaining options and managing schedules. Moreover, the demand requires that a member of the staff to be constantly available. You might not consider this a problem with customer service staff on hand, but consider the man hours which could be released by moving to an online booking platform.
Hotelogix is a fully automated, cloud-based property management system with an online booking system built-in. If there is a vacant room for a given date, your customer can reserve, pay, and receive an email confirmation without any human interaction. It greatly frees up your staff to do more valuable things with their time. This is one of the most significant advantages of online booking systems and can improve the overall productivity of your team.
#2 Online booking systems simplify reservation process
If you keep up with the trends in hospitality and travel, you already know customers no longer discover your business via a phone book. Neither do they find information about your products and services, if you send them a directory. People are progressively learning everything they need to know about your product using mobile applications and browsing online.
Without an online booking system, you’re passing up a tremendous chance and failing to make use of the immense possibility that the internet offers to businesses. By including a hotel booking system on your website, you can nudge every customer that visits your website. As the phone booking trend fades away, you can gain a competitive advantage with an online booking platform like Hotelogix.
#3 Online booking system improve revenue
Typically, unless you have several phone lines, only one caller may make a reservation at a time. This not only requires more staff but also leads to loss of revenue and creates a sub-par customer experience. One of the lesser talked about advantages of online booking systems is streamlining operations and eliminating bottlenecks in the booking cycle. Your customers no longer need to call multiple times to book with you.
In fact, you no longer need additional staff to work outside of business hours. With an online booking system, you can have multiple guests making a reservation at their convenience online. This not only frees up your time, but it also opens up a new channel for revenue.
Property Management Systems like Hotelogix add to the distinct advantages of Online booking systems by allowing guests to book anytime they want (across time zones). Since these are cloud-based platforms, guests can choose to book from any device. This instantly expands and unleashes a massive potential for your business. With an increase in your booking capacity, you expect your revenue to increase in accordance. Simply, integrating an online booking platform can spin your online business strategy 360 degrees.
#4 Online booking system promote sales and marketing synergy
How frequently do you search the web to find information? A lot, right? How about when you want to buy something online? We are ready to bet that you typically visit the website, understand the products and services, read reviews from other customers, and finally decide to buy. Your customers are just like you!
Your website is less about just contact information for the on-site property location and more information about your property, the amenities you provide and also reviews from your previous guests. Having an online booking system can connect your sales and marketing efforts. Without any unnecessary complications, your customers can view the room and property images or videos, read reviews and feedback shared by guests and make a reservation with a simple click.
#5 Online booking systems to upselling
In this Internet-first era, you will encounter intense competition between properties. How else do you differentiate your service – by lowering prices? Although it is true that the winner of the pricing race attracts the most guests. However, it is also vital to understand that your guests are looking for experiences, not just products and services. Building an experience is as simple as including a personalized meal or planning a local activity as part of the visit.
Online booking systems, like Hotelogix, allow you to explore related upsell opportunities based on the booking behaviour of your guest. It also provides guests with exclusive services that would otherwise be unknown to them. That is another advantage of online booking systems to help your business thrive.
Summary –
Needless to say, there is a better way to do it. We are of course talking about simplifying reservations, booking online and accepting payments. Online booking systems like Hotelogix work by providing a secure and customizable booking platform through which your guests can check the availability, view the property, and pay directly on your website. Over the years, we have seen the impact that an online booking platform can have on businesses. From a boost in sales to dramatically simplifying the reservation process for both arriving guests and employees, investing in an online booking system only maximizes your returns.
