Even Google Acknowledges Booming Last-Minute Travel Niche: Are you Tapping-in?

For most hoteliers, offering highly-discounted, last-minute rates is a sign of desperation or an indication that they are seriously struggling to maintain appreciable occupancy levels. As a result, the last-minute travel niche has been conventionally neglected. Often referred to as Flash Sales, last-minute sales are seldom interpreted as a mainstream source of revenue.

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