OTA hospitality
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How to make your OTA Marketing strategy more successful

PRABHASH BHATNAGAR
In Hospitality, Online Travel Agents or OTAs, by definition, are online platforms that let consumers book travel-related services via the internet. The rise of OTAs in hospitality industry was an…
email marketing automation
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The Importance and Benefits of Marketing Automation for your Hotel

Prabhash Bhatnagar
Prabhash Bhatnagar
Hotel marketing automation provides the required competitive edge you need to connect with guests by targeting them with the right information at the right time. With marketing automation solution, you…
enhance guest experience hotels
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[Infographic] 5 Simple Ways To Delight Your Hotel Guests

Prabhash Bhatnagar
Prabhash Bhatnagar
Improving guest experience in hotels is one of the most effective (yet least explored) ways of building your business. When done right, hotel customer satisfaction goes a long way in…
global hotel marketing plan
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How to put your hotel's property in the eye of global travelers

Prabhash Bhatnagar
Prabhash Bhatnagar
With the advent of technology, the landscape of the hospitality industry is fast changing. A hotel’s marketing plan holds utmost importance for greater online visibility. Now, modern travelers make…
advantages of mobile automation for hotels
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Why you should mobile enable your hotel staff?

Prabhash Bhatnagar
Prabhash Bhatnagar
The digital revolution is here. And, as a hotelier, you certainly cannot ignore the shift of guest preferences towards hotel mobile apps. Many studies indicate a sharp rise in the…
cloud hotel PMS
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Adopt a cloud-based PMS and simplify the night audit process at your hotel

Prabhash Bhatnagar
Prabhash Bhatnagar
Night audit in the hotel industry is a mandatory process. Also referred to as front office audit, it consolidates all the transactions after the end of a particular business day,…
beacon technology
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Beacons - The marketers’ arsenal

PRABHASH BHATNAGAR
A beacon is defined by the dictionary as a light that is set up on a high position (a hill or a tower) to send a signal as a sign…
are hoteliers ready for the gdpr
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A Hotelier's guide to GDPR compliance

PRABHASH BHATNAGAR
The General Data Protection Regulations has caused quite a stir in the hospitality industry of late. With the deadline for implementation, 25th of May 2018, drawing closer, we thought it…
accounting in hotel industry
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5 benefits of modern accounting system for your hotel business

Prabhash Bhatnagar
Prabhash Bhatnagar
Hotel accounting is one of the most important areas of a hotel’s management. Accounting in the hotel industry has moved on from the traditional methods of using spreadsheets to…
challenges in hotel digital marketing
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Top 4 Challenges in Hotel Digital Marketing Faced By Independent Hotel Owners

Prabhash Bhatnagar
Prabhash Bhatnagar
Independent hotel owners have a huge set of responsibilities to manage their hotel on a daily basis. Additionally, the increasing levels of competition only add to the worries. There are…
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