When you think of digital marketing techniques, what comes to mind first? PPC ads? Social media? Guest blogging? Those are important elements, certainly. However, hotel email marketing should be at…

A hotel property management system (Hotel PMS), as the name itself suggests, is a system that helps you manage your property. That’s why when it comes to the hotel…

It’s no secret that managing the various aspects of your property can be pretty challenging. There’s so much more to it than just running a streamlined front desk…

Hotel marketing is nothing new. Owners and managers have been doing it for decades. Of course, marketing has evolved a lot in recent years. Today, you’re as likely to…

After reeling under stress due to pandemic-related lockdown measures since 2019, the global hospitality industry is getting ready for the good times that lay ahead. Yes, at least that’s…

Quick – what’s the most important ingredient for a successful hotel property? The location? The architecture? The amenities? Those certainly play a role, but you must look deeper to find…

The COVID-19 pandemic clearly demonstrated the need for seamless technology in the hospitality industry. Between masking, social distancing, the need for stepped-up hygiene and sanitization, and all the rest, things…

Sample this – Patrick wants to book two nights at a luxury hotel and starts his online research by looking at a couple of options. He somehow happens to see your…

Online travel agencies (OTAs) have dramatically changed the game when it comes to getting the word out about your property and inventory, and even booking rooms. However, for a small…

What is the single most important thing consumers have learned from the pandemic? It’s the importance of cleaning and sanitization. That message has been driven home in many ways…